Our mission
We help brands move beyond spreadsheets, disconnected emails, and manual order handling into one shared workspace for sales, operations, finance, and buyers.
Company
Built for brands that grow through distribution
BrandGate exists to make B2B distribution feel as organized, modern, and understandable as the software teams already expect elsewhere.
Our point of view
Powerful B2B workflows should still feel calm. The product should explain the next action instead of assuming every user is an operations expert.
Simplicity
Every feature should reduce operational complexity, not add another layer of work.
Reliability
Wholesale runs every day, so the system must feel stable, predictable, and easy to trust.
Partnership
The product improves when it stays close to the workflows real brands already run.
Company
The problem we care about
Wholesale is often a meaningful revenue channel, but the tools around it lag behind the way modern teams want to work.
Too much happens in inboxes
Orders, questions, stock issues, and invoice references get scattered across threads.
Buyers need clarity
Retailers should know what they can order, what it costs, and what happens next.
Teams need shared context
Sales, operations, finance, and fulfillment should not rebuild the same order story separately.
Design matters in B2B
A clean interface lowers support load and makes different audiences more confident.
Company
How we build
BrandGate is shaped around real workflows, then pared back until the interface feels professional and clear.
Map the operational truth
We start from the messy details: price lists, buyer access, VAT, fulfillment, invoices, and support questions.
Make actions obvious
The product should show what is editable, what is blocked, and what has already happened.
Keep the visual system calm
BrandGate should feel enterprise-ready without drowning users in decoration or dense text.
Built from Stockholm for practical B2B teams
The ambition is straightforward: make wholesale feel easier to operate for both the brand and the buyer.
Modern SaaS feel
A clean interface, predictable navigation, and clear states across desktop and mobile.
Wholesale depth
Enough structure for the operational details that generic ecommerce usually misses.
Customer-led roadmap
The product gets better when it follows what teams actually need to run distribution.
About BrandGate
Where is BrandGate based?
BrandGate AB is based in Stockholm and works with brands building modern B2B distribution operations.
Who should use BrandGate?
Brands selling through distributors, retailers, agents, private storefronts, or repeat B2B buyer accounts.
What makes the product different?
BrandGate combines buyer-facing storefronts with admin workflows for products, orders, distributors, invoices, reporting, and settings.
Modernize distribution without making it complicated
Bring the workflow into one clean system your team and buyers can understand.
Talk to BrandGate