Wholesale fashion in Stockholm

Stockholm is Sweden's largest fashion-wholesale market measured by both retailer count and export flow. Around 142,000 active companies in Stockholm County make the city a natural launch point for a new fashion line, while proximity to Arlanda airport keeps Nordic and European fulfilment fast. For a Swedish fashion wholesaler that means two things: competition for shelf space is fierce, but the distribution infrastructure is the best in the country. BrandGate gives you a branded distributor portal where retailers — NK, Åhléns City or smaller boutiques in Södermalm — log in, see your collection in the right currency, and place orders without email tennis. You stay in control of pricing per retailer, minimum order value, and lead time. The Swedish standard VAT rate is 25%, which BrandGate handles automatically on the invoice and in the accounting export to Fortnox.

Stockholm fashion wholesalers rarely operate a single price list. An established chain ordering 500+ pieces per season earns a different margin tier than a newly opened Södermalm boutique. In BrandGate you build unlimited price lists and assign them to individual distributors or distributor groups. You also set minimum order value (5,000–15,000 SEK is typical for Swedish fashion B2B) and pack sizes per item. Size grids, colourways, and seasonal drops are stored as structured data so retailers cannot accidentally order a size you're out of. Multi-currency is on from day one: a Danish or Norwegian retailer sees their prices in DKK or NOK at the day's exchange rate. You invoice and book in SEK while the retailer transacts in their own currency.

Stockholm has two distinct advantages for a wholesaler: dense third-party fulfilment (DHL, PostNord, Bring) and short lead times across the Mälardalen region. BrandGate connects directly to your 3PL via the fulfilment portal so every new B2B order is dispatched for picking without a manual handover. For the retailer that means 1–2 business days to delivery in Stockholm, 2–3 days across the rest of Sweden, and 3–5 days to the Nordics. Tracking numbers go to the retailer's contact automatically when the carrier scans the package. Returns flow through the same path: the retailer logs in, selects an order, and BrandGate generates a return label. Returned pieces are re-booked into stock and the invoice is automatically credited.

Fortnox is the default accounting tool for Swedish B2B and BrandGate ships with a native integration — no Zapier middleware or manual SIE4 imports. When an order is placed in your distributor portal the invoice lands in Fortnox with the correct article, customer, VAT (25% standard), and posting account. Credit notes for returns, payment reminders, and OCR-matched payments sync back the same way so your books always mirror BrandGate. For a growing Stockholm fashion wholesaler that means your accountant stops chasing receipts across two systems. You configure once (article chart of accounts, invoice sequence, which Fortnox database) and the integration handles the bookkeeping detail after that — you work in BrandGate while the sync stays out of the way.